Job Description

Marketing Manager – Restaurant Group

$80,000 - $95,000

This successful, upscale, SF-based restaurant group is looking for a Marketing Manager who is creative, hardworking, and eager to learn and grow. Offering competitive compensation, excellent work/life balance, benefits, and career growth opportunity.

Responsibilities:

The Marketing Manager will work with the Director of Marketing to improve and implement the marketing strategy for all restaurants within the company.

• Assist in developing the overall marketing strategy to build awareness and drive sales
• Monitor and improve SEO in collaboration with an SEO agency and post regular blog content
• Manage SEM campaigns to drive conversions
• Respond to guest reviews and keep review sites up to date (Google, TripAdvisor)
• Create content to drive engagement on Instagram, Facebook, TikTok & YouTube
• Lead influencer program to earn views and engagement to drive sales
• Run Facebook and Instagram paid ads to drive awareness, reservations, and sales
• Manage concierge referral program
• Update and monitor all restaurant websites in WordPress
• Compose newsletters to stay top of mind and drive sales
• Lead photoshoots and video shoots
• Create advertisements for media campaigns with creative agency (television, outdoor, etc)
• Lead ad-hoc marketing projects
• Update digital menu boards and restaurant collateral

Benefits:

• Medical, Dental, and Vision insurance (paid 100% for employee, 50% for dependents)
• Life Insurance
• ST and LT Disability
• Parking space provided during work hours
• Cell phone allowance
• Dining credits and discounts at any of our restaurants
• Vacation (accrual method) 2 weeks per year, 3 weeks after 5 years, 4 weeks after 10
• Paid holidays
• Free meal every workday

Qualifications

• Minimum 2+ years of experience as a Marketing Manager (or comparable) in the restaurant industry
• Bachelor's degree in Business, Marketing or equivalent experience
• Search Engine Marketing (SEM) and SEO knowledge
• Social Media advertising (Facebook and Instagram)
• Social Media skills (Instagram, Facebook, TikTok, YouTube)
• Experience with Canva, Wordpress, Mailchimp, Photoshop, Adobe Illustrator, Adobe InDesign, and photography/videography highly desired

EOE – EQUAL OPPORTUNITY EMPLOYER

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